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Customer behavoiur insights

Truly understand your
clients' daily lives

Maximise scoring accuracy with intelligent transactional data and gain a new layer of insight into your clients' daily lives and behaviours with 99.99% accuracy.

Get behavioural patterns from your payment data

Analysing income and expenditure and behaviour patterns can take a long time. Are you quite sure today that you finally know and understand who is really the clients on the other side? What are their habits, needs or wishes?

Even a seemingly decent person...

Analyzing income, expenses, and behavior patterns can take time. Are you certain you truly know who your loan applicant is by the end?

...can actually be someone else

Identifying a risky gambler from a successful manager with a family can be tricky. However, with a structured transaction history based on detailed payment categorization, merchant identification, and purchase location recognition, you’ll know immediately.

How to leverage smart data for behaviour analysis?

Leverage the power of correct payment categorisation

Tag and segment each individual transaction

25 merchant categories and 500+ ready-made store-level tags
Retail, Business, Investment, Eco and Custom labelling
Subscription labelling

Exceed MCC categorisaton

Gain deep insights into specific client lifestyle and predict behaviour with a four-level transaction categorisation system.

Discover behavioural patterns from spending locations

Knowing where your clients live, where they pay and where they actually live will help you better understand and predict their living expenses.

Street, zip, city, region, county and country
Identification to the level of individual stores in large shopping centres
Physical store, e-shop and online payment recognition

Understand who your clients actually pay

Knowing where your clients live, where they pay and where they actually live will help you better understand and predict their living expenses.

Tapix enhances any payment type

Bank transfer identification
Card payments, ATM withdrawals and open banking recognitions
Recurring payments, tranwsfers and subscriptions

Get trusted insights and truly understand your clients' lives

Discover more data solutions that empower your analytics teams to make smart strategic decisions.

Be a step ahead

Industry insights

How are banks using AI in 2024

With the implementation of the EU AI Act providing a regulatory framework for ethical and responsible AI adoption, banks and financial institutions are starting to pay close attention. What exactly is AI used for in modern banking? Let's dive into different use cases and what it means for banks.
Product insights

Why AI chatbots depend on high quality data: Garbage in, garbage out explained

Learn why an enriched data foundation is necessary for good AI chatbots and financial advisors.
Industry insights

7 Digital Banking Trends to Look Out For in 2025

Stay ahead in 2025 with these 7 digital banking trends reshaping finance. From hyper-personalization to crypto integration, discover the future of banking.

Switch to Tapix today!

Explore how Tapix can help you get the most from transaction data, increase your app engagement and turn UX into your competitive advantage.